    
{"id":22397,"date":"2019-01-07T11:19:19","date_gmt":"2019-01-07T10:19:19","guid":{"rendered":"https:\/\/www.praha7.cz\/?page_id=22397"},"modified":"2026-01-26T23:12:27","modified_gmt":"2026-01-26T22:12:27","slug":"zarizeni-a-stavby-reklamni-a-informacni-povahy","status":"publish","type":"page","link":"https:\/\/www.praha7.cz\/potrebuji-zaridit\/stavba-rekonstrukce\/planovani-stavby\/zarizeni-a-stavby-reklamni-a-informacni-povahy\/","title":{"rendered":"Za\u0159\u00edzen\u00ed a&nbsp;stavby reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahy"},"content":{"rendered":"<p>[perex]<br \/>\r\nV\u00fdznamnou roli ve vn\u00edm\u00e1n\u00ed ve\u0159ejn\u00e9ho prostoru v&nbsp;m\u011bstsk\u00e9m prost\u0159ed\u00ed hraje um\u00eds\u0165ov\u00e1n\u00ed za\u0159\u00edzen\u00ed a&nbsp;staveb s&nbsp;reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahou. T\u011bmito za\u0159\u00edzen\u00edmi jsou nap\u0159\u00edklad ozna\u010den\u00ed provozoven, kter\u00e1 mohou pozitivn\u011b ovlivnit fungovan\u00ed ulice a&nbsp;vytvo\u0159it aktivn\u00ed a&nbsp;\u017eiv\u00fd parter, nebo samostatn\u011b stoj\u00edc\u00ed reklamy slou\u017e\u00edc\u00ed \u010dist\u011b pro soukrom\u00e9 podnikatelsk\u00e9 \u00fa\u010dely, kter\u00e1 mohou m\u00edt naopak negativn\u00ed vliv na pobytov\u00e9 vlastnosti m\u00edsta a&nbsp;mohou ohrozit bezpe\u010dnost pohybu a&nbsp;provozu na ve\u0159ejn\u00e9m prostranstv\u00ed. V&nbsp;sou\u010dasn\u00e9 dob\u011b vzr\u016fst\u00e1 z\u00e1jem o&nbsp;vyu\u017eit\u00ed prost\u0159ed\u00ed m\u011bstsk\u00fdch ulic pro um\u00eds\u0165ov\u00e1n\u00ed reklamn\u00edch a&nbsp;informa\u010dn\u00edch za\u0159\u00edzen\u00ed, ale i&nbsp;staveb pro reklamu. Za t\u00edmto \u00fa\u010delem jsou vyu\u017e\u00edv\u00e1ny jak st\u00e1vaj\u00edc\u00ed budovy a&nbsp;objekty, prvky mobili\u00e1\u0159e a&nbsp;technick\u00e9 infastruktury, tak i&nbsp;prostor samotn\u00fdch ulic. M\u010c Praha\u00a07 vytvo\u0159ila jednoduch\u00e1 pravidla \u00a0pro um\u00eds\u0165ov\u00e1n\u00ed za\u0159\u00edzen\u00ed a&nbsp;staveb reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahy na \u00fazem\u00ed m\u011bstsk\u00e9 \u010d\u00e1sti\u00a0 Praha&nbsp;7.<\/p>\r\n<p><strong>Upozor\u0148ujeme, \u017ee dne 1.&nbsp;7.&nbsp;2024 ve\u0161lo v&nbsp;platnost na\u0159\u00edzen\u00ed hlavn\u00edho m\u011bsta Prahy, kter\u00fdm se m\u011bn\u00ed <a href=\"https:\/\/www.praha7.cz\/wp-content\/uploads\/2021\/10\/narizeni_26_2005.pdf\">na\u0159\u00edzen\u00ed \u010d. 26\/2005 Sb. hl. m. Prahy<\/a>, kter\u00fdm se zakazuje reklama \u0161\u00ed\u0159en\u00e1 na ve\u0159ejn\u011b p\u0159\u00edstupn\u00fdch m\u00edstech mimo provozovnu, ve zn\u011bn\u00ed pozd\u011bj\u0161\u00edch p\u0159edpis\u016f. V\u00edce informac\u00ed naleznete <a href=\"https:\/\/www.praha7.cz\/konec-reklamnim-plachtam-v-platnost-vstupuje-nove-narizeni\/\">ZDE<\/a>.<\/strong><br \/>\r\n[\/perex]<\/p>\r\n<p>P\u0159i z\u00e1m\u011bru um\u00edst\u011bn\u00ed za\u0159\u00edzen\u00ed a&nbsp;staveb reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahy doporu\u010dujeme postupovat podle dokumentu\u00a0\u201ePravidla pro um\u00eds\u0165ov\u00e1n\u00ed za\u0159\u00edzen\u00ed a&nbsp;staveb reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahy na \u00fazem\u00ed m\u011bstsk\u00e9 \u010d\u00e1sti\u00a0 Praha&nbsp;7\u201c a\u00a0p\u0159edjednat z\u00e1m\u011br s\u00a0M\u010c Praha\u00a07.<br \/>\r\n<br \/>\r\n<a href=\"https:\/\/www.praha7.cz\/wp-content\/uploads\/2021\/03\/aktualizace_pravidla_reklamy.pdf\"><span style=\"color: #0000ff;\"><strong>Pravidla pro um\u00eds\u0165ov\u00e1n\u00ed za\u0159\u00edzen\u00ed a&nbsp;staveb reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahy na \u00fazem\u00ed m\u011bstsk\u00e9 \u010d\u00e1sti Praha&nbsp;7<\/strong><\/span><\/a><\/p>\r\n<p><span style=\"color: #0000ff;\"><strong><a href=\"https:\/\/www.praha7.cz\/wp-content\/uploads\/2020\/06\/manu\u00e1l-pro-kultivovanou-prahu.pdf\" style=\"color: #0000ff;\">Manu\u00e1l pro <span style=\"text-decoration: underline;\">kultivovanou<\/span> Prahu<\/a><\/strong><\/span><\/p>\r\n<div class=\"shortcode-container container-fluid no-bottom-padding division-detail  \"> \n    <div class=\"row\">\n\t\t <div class=\"row div-dept\">\n            <div class=\"col-xs-12 col-md-12 contact-info\">\n                <h4>Kontakt<\/h4>\n                <span>\n                    \u00da\u0159ad m\u011bstsk\u00e9 \u010d\u00e1sti Praha 7\n                <\/span><br>\n                <span>\n                    Odbor rozvoje a p\u00e9\u010de o ve\u0159ejn\u00fd prostor - odd\u011blen\u00ed rozvoje urbanismu, architektury a ve\u0159ejn\u00e9ho prostoru\n                <\/span><br>\n                \n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"[perex] V\u00fdznamnou roli ve vn\u00edm\u00e1n\u00ed ve\u0159ejn\u00e9ho prostoru v&nbsp;m\u011bstsk\u00e9m prost\u0159ed\u00ed hraje um\u00eds\u0165ov\u00e1n\u00ed za\u0159\u00edzen\u00ed a&nbsp;staveb s&nbsp;reklamn\u00ed a&nbsp;informa\u010dn\u00ed povahou. T\u011bmito za\u0159\u00edzen\u00edmi jsou nap\u0159\u00edklad ozna\u010den\u00ed provozoven, kter\u00e1 mohou pozitivn\u011b ovlivnit fungovan\u00ed ulice a&nbsp;vytvo\u0159it aktivn\u00ed a&nbsp;\u017eiv\u00fd parter, nebo samostatn\u011b stoj\u00edc\u00ed reklamy slou\u017e\u00edc\u00ed \u010dist\u011b pro soukrom\u00e9 podnikatelsk\u00e9 \u00fa\u010dely, kter\u00e1 mohou m\u00edt naopak negativn\u00ed vliv na pobytov\u00e9 vlastnosti m\u00edsta a&nbsp;mohou ohrozit bezpe\u010dnost [&hellip;]","protected":false},"author":76,"featured_media":0,"parent":6640,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/pages\/22397"}],"collection":[{"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/comments?post=22397"}],"version-history":[{"count":16,"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/pages\/22397\/revisions"}],"predecessor-version":[{"id":89368,"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/pages\/22397\/revisions\/89368"}],"up":[{"embeddable":true,"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/pages\/6640"}],"wp:attachment":[{"href":"https:\/\/www.praha7.cz\/api\/wp\/v2\/media?parent=22397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}